Forums > Internet Marketing - Backlinks Development > What makes a google backlink a quality link?
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What makes a google backlink a quality link?
If the website that links to yours is of the same theme or niche, that backlink will be viewed as more relevant than one that comes from a site that is un-related. Or if the link to your site is linked with keyword anchor text that is relevant to your site, then that link will be of a higher quality than a link with irrelevant anchor text. That means that the higher the relevancy of the link the higher the quality.
Furthermore, it is also important to obtain backlinks with a wide range of IP diversity. That simply means backlinks from different domains on different servers; it isn't enough to get a large number of links from just one site. This became a major factor when webmasters began to trick the search engines by manipulating their own pages. It is much tougher to manipulate links from sites that do not belong to you.
So to sum up ... What makes a quality backlink?
* Links with relevant keyword anchor text
* Links from similar sites
* Links with IP diversity
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