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Forums  >  Internet Marketing - Pay-per-Click (PPC)  >  PPC Search Engines

PPC Search Engines

Published on 12/14/2009 by Wayne Foster
The most popular pay-per-click (PPC) search engine is Google and their PPC advertising program is called AdWords. The next most popular search engines are Yahoo!, MSN Live, and Ask. Many other search engines offer PPC advertising opportunities, ranging from metasearch engines that include traffic from various other engines and online sources all the way to small, niche search engines that specialize in one or more categories or topics of interest.
 
A PPC listing on a search engine results page normally contains a title, which is usually a short heading (approximately 50 characters maximum) and also a short (usually no more than 200 characters long) description of your business or some promotional wording, as well as a link to your website. Most PPC search engines have a strict control over the type of text that can appear in the listing, and sometimes include a manual review before approval. There are others that automatically approve ads when they are submitted.

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Wayne Foster
Posted:December 14, 2009 Subject: PPC Search Engines Comment
The most popular pay-per-click (PPC) search engine is Google and their PPC advertising program is called AdWords. The next most popular search engines are Yahoo!, MSN Live, and Ask. Many other search engines offer PPC advertising opportunities, ranging from metasearch engines that include traffic from various other engines and online sources all the way to small, niche search engines that specialize in one or more categories or topics of interest.

 

A PPC listing on a search engine results page normally contains a title, which is usually a short heading (approximately 50 characters maximum) and also a short (usually no more than 200 characters long) description of your business or some promotional wording, as well as a link to your website. Most PPC search engines have a strict control over the type of text that can appear in the listing, and sometimes include a manual review before approval. There are others that automatically approve ads when they are submitted.

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